You are the winner of Big Brother 2009, you’re on the front of gossip magazines, you release a music single and then you vanish. This is the average story in today’s celebrity culture.

Gone are the days where celebrities were famous for a talent. Now we’re celebs if we marry or kiss someone well-known.

Why are Carly Zucker and co. celebrities? With no exceptional talents how are these people famous? More importantly who is keeping these people famous?

Think about this next time you read the daily tabloids and you’ll soon realise. The celebrity culture is growing because the media are fuelling it.

Celebrities have always been focal points of society. Movie and sports stars appear to be super-human and the common man has always been interested. In recent years the common man has become the celebrity, sparking a new obsession. We now feel closer to celebrities and want to know more.

Personally I don’t care who wins Big Brother but I am slightly interested in true celebrities. Hollywood actors and successful musicians are worthy of intense interest in my eyes. To me these celebrities still have a certain aura that draws people to them.

The saddest thing about this new celebrity culture is the affect it is having on society. Young people believe that they can be ‘stars’ by following in the footsteps of these Mickey mouse celebs.

Kids have gone from wanting to be good at acting to wanting to be famous. They don’t care what they are famous for as long as they are famous. This obsession with fame is unhealthy and destructive, giving kids worthless aims.

This celebrity fad sells papers and magazines, so it isn’t going anywhere soon. With people’s lives currently being affected by the credit crunch, looking into the lavish world of celebrities acts as escapism.

I’d rather escape into a good a novel but if a story about Peter Andre’s cat is what excites you, then you’ve probably stopped reading this and grabbed the latest issue of OK magazine.